Paid Search (PPC)
“Good news and bad. Paid search is the easiest way to get your product and service offerings before your target market. It can also be the most expensive online marketing channel. We should talk.”
Paid Search:
We offer paid search services for Google Adwords as well as the newly combined Yahoo/Microsoft Search Center. We set up your account in the most organized and effective way based on the services/products you offer. Your campaign(s)is optimized for your goal, whether it is to acquire the most new customers, generate the most profit, find the most sales leads, or drive as much qualified traffic to your site as possible. We split test ads to constantly improve program performance and use advanced bidding techniques to keep expenses low and maintain high visibility.
- Services for Google Adwords, Yahoo! Sponsored Search, MSN adCenter, etc.
- Optimized Campaigns for your needs – customer acquisition, maximum profit, sales leads, driving qualified traffic to your site, etc.
- Campaigns organized for efficiency
- The best keywords (or search strings), both the few high-traffic keywords and hundreds of low traffic
- keywords that are less competitive
- Ads written to prevent clicks from people not actually interested in your product/service
- Advance bidding techniques to keep expense low and maintain high visibility
- Successful in highly competitive markets and generates very large returns in less competitive markets
Pricing Schedule
- Research and Setup – billed at $125/hour (Estimated at $500-$1000)
- Research Products/Services to advertise
- Set up account with some combination of Google, and/or Yahoo and/or MSN
- Set up Campaigns and Ad Groups (up to 6 Ad Groups)
- Write 2 Ads per Ad Group
- Develop keyword list (up to 500 keywords)
Ongoing Fees
- $0 -$1,000 per month in spend $200
- $1,001-$2,000 per month in spend 18% of ad spend
- $2,001-$5,000 per month in spend 15 % of ad spend
- $5,001-$10,000 per month in spend 10% of ad spend
- $10,001 or more per month in spend 08% of ad spend
